Henry Ford's great grandson is in line for a next-gen Mustang.
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Ford Already Has a Customer for the Next-Gen 2024 Mustang: Bill Ford
The seventh-gen Mustang will bow in September at the Detroit auto show, and Bill Ford is already in line.
The last generation of the Ford Mustang as we know it—with an internal combustion engine—will be the must-see car of the North American International Detroit Auto Show when it breaks cover in mid-September. Are you excited for the next Mustang? We asked Ford Executive Chairman Bill Ford—Henry Ford's great grandson—on the sidelines of the unveil of the Lincoln L100 electric car concept during Monterey Car Week.
"Of course I am," the Ford family member says laughing. "I can't lie. The day that we will roll off—and it will happen in my lifetime—the last internal combustion, stick shift Mustang, I'll have a tear in my eye. I will." So, has the executive chairman already ordered the first one off the line? "You bet."
Seventh-Generation Ford Mustang
This will be the seventh generation of the venerable pony car and shows Ford sees a lot of life left in cars with 4-cylinder and V-8 engines before the automotive world goes full electric. It arrives in time for the brand's 60th anniversary—Monday April 17, 2023 would be a fitting day to launch sales, the 59th anniversary of the car's World Fair debut.
Ford's investment in its pony car comes as Dodge makes plans to stop making the current Dodge Challenger and Dodge Charger as we know them. The Dodge Charger Daytona SRT concept shows what the future of Dodge electric muscle cars looks like already.
We expect a return of both the coupe and convertible Mustang, as well as the 2.3-liter EcoBoost I-4 and the 5.0-liter Coyote V-8, with a choice of a six-speed manual or 10-speed automatic transmission. And we expect a hybrid or plug-in hybrid option—or both.
The 2024 Ford Mustang gets a new code name (S650) but is likely to have a lot of carryover from the current model, but with styling updates and a new electrical architecture which will enable new features and allow for more over-the-air updates over the life of the vehicle.
Ford's Only Car In North America
The Mustang is the only car that Ford sells in North America, it pivoted to a maker of trucks and SUVs in lockstep with a shift in consumer tastes. The name has so much cache that Ford expanded Mustang to be a sub-brand and added an EV: the Mustang Mach-E, but even that is a crossover. Ford only sold about 52,000 Mustangs last year while it sold 27,000 Mach-Es, and in recent months the Mach-E has been outselling the traditional Mustang.
The last Detroit auto show was in January 2019 and plans were made to change the annual event to be held in the summer instead of snowy winter. But the pandemic cancelled those plans and the reinvented show has settled on September for 2022 and beyond.
Ford Already Has a Customer for the Next-Gen 2024 Mustang: Bill Ford
The seventh-gen Ford Mustang will bow in September at the Detroit auto show.
The seventh-gen Mustang will bow in September at the Detroit auto show, and Bill Ford is already in line.
The last generation of the Ford Mustang as we know it—with an internal combustion engine—will be the must-see car of the North American International Detroit Auto Show when it breaks cover in mid-September. Are you excited for the next Mustang? We asked Ford Executive Chairman Bill Ford—Henry Ford's great grandson—on the sidelines of the unveil of the Lincoln L100 electric car concept during Monterey Car Week.
"Of course I am," the Ford family member says laughing. "I can't lie. The day that we will roll off—and it will happen in my lifetime—the last internal combustion, stick shift Mustang, I'll have a tear in my eye. I will." So, has the executive chairman already ordered the first one off the line? "You bet."
Seventh-Generation Ford Mustang
This will be the seventh generation of the venerable pony car and shows Ford sees a lot of life left in cars with 4-cylinder and V-8 engines before the automotive world goes full electric. It arrives in time for the brand's 60th anniversary—Monday April 17, 2023 would be a fitting day to launch sales, the 59th anniversary of the car's World Fair debut.
Ford's investment in its pony car comes as Dodge makes plans to stop making the current Dodge Challenger and Dodge Charger as we know them. The Dodge Charger Daytona SRT concept shows what the future of Dodge electric muscle cars looks like already.
We expect a return of both the coupe and convertible Mustang, as well as the 2.3-liter EcoBoost I-4 and the 5.0-liter Coyote V-8, with a choice of a six-speed manual or 10-speed automatic transmission. And we expect a hybrid or plug-in hybrid option—or both.
The 2024 Ford Mustang gets a new code name (S650) but is likely to have a lot of carryover from the current model, but with styling updates and a new electrical architecture which will enable new features and allow for more over-the-air updates over the life of the vehicle.
Ford's Only Car In North America
The Mustang is the only car that Ford sells in North America, it pivoted to a maker of trucks and SUVs in lockstep with a shift in consumer tastes. The name has so much cache that Ford expanded Mustang to be a sub-brand and added an EV: the Mustang Mach-E, but even that is a crossover. Ford only sold about 52,000 Mustangs last year while it sold 27,000 Mach-Es, and in recent months the Mach-E has been outselling the traditional Mustang.
The last Detroit auto show was in January 2019 and plans were made to change the annual event to be held in the summer instead of snowy winter. But the pandemic cancelled those plans and the reinvented show has settled on September for 2022 and beyond.
